Description

For this activity, participants will identify and analyze the key individuals, groups, or organizations that play a role in their business ecosystem. By creating a visual inventory of stakeholders, participants will uncover relationships, interdependencies, and potential areas of influence.

This activity builds on the insights gained from the "Challenge Brief Pitch" and helps participants:

• Gain a clearer understanding of the people and entities that impact their business growth.
• Recognize opportunities for collaboration, alignment, and resource optimization.
• Begin to see how their business fits within the larger community and ecosystem.

Stakeholder mapping sets the stage for strategic planning by enabling participants to identify the key players who can support or hinder their growth aspirations and understand how to engage them effectively.

Objectives

• Deeper Ecosystem Awareness – Participants gain a comprehensive view of their business ecosystem, including who their stakeholders are, their roles, and their levels of influence.
• Strategic Relationship Identification – Participants identify critical relationships that can be leveraged to address challenges, seize opportunities, and achieve their growth aspirations.
• Foundation for Collaborative Action – The activity highlights areas where participants can align with stakeholders, fostering a sense of shared purpose and paving the way for collaborative solutions.